WHAT: Rare, an international conservation organization specializing in social change for the environment, is co-hosting a three-day event with the Peabody Essex Museum during Earth Week, titled, “Shifting the Climate Culture.” This event is a part of Peabody Essex Museum’s larger climate action exhibit, “Climate Action: Inspiring Change.” The event will feature Rare’s interactive behavior exhibit, which helps spread awareness about simple changes individuals can make to help mitigate the effects of climate change and a special vegan menu at the Peabody Essex Museum’s in-house café, Gourmet. WHEN: Thursday, April 20th, 10:00am – 5pm Friday April 21st, 10:00am-5pm Saturday, April 22nd, 10:00am – 2:00pm WHERE: Main Atrium at the Peabody Essex Museum, 161 Essex Street, Salem, MA 01970 WHO: • Motivated individuals who want to inspire their communities and local leaders to adopt behaviors that benefit both people and nature • People who are passionate about sustainable and vegan food practices and who want to encourage other individuals to adopt more climate-friendly food behaviors • Parents who are looking for an event to teach their children about how to be more sustainable and the importance of individual climate action CONTACT: Andrea Peicott, Elevate Communications: apeicott@elevatecom.com, (978)-270-7934